1/24/2014

TIP: Professional Emails



 As a digital scrapbook designer, you will find many occasions on which you have e-mail contact with your customers, store owner(s) and other digital designers. I have rounded up a few helpful resources for you to learn how to use email in a professional way. It’s vitally important to leave a good impression on customers and site owners so that they will want to continue to do business with you. Word of mouth advertising is important and negative communications can have long-reaching effects so review these articles and give your emails a tune up!
As a side note, I witnessed a bit of an email train wreck this week with a large digital scrapbooking store that was using Mailman, a mailing list manager. Somehow, the list got set up so that people who were subscribed to the list were able to reply to the store news and have ALL other recipients of the list get that message. It started with a simple “unsubscribe” me request which snowballed into at least 10 more messages saying the same thing…and going out to the other subscribers. It is never a good idea to have a list set up in this way because you just don’t know what people are going to say and it can make your other subscribers really mad! CUDigitals uses and recommends Mailchimp for a flexible, powerful, mobile-friendly subscription email program.
RELATED: Need help managing e-mails that require a response or additional action? Check out THIS POST for some options and THIS ONE for a follow-up.
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image credit: freedigitalphotos.nethttp://www.freedigitalphotos.net/images/beautiful-woman-with-tablet-computer-photo-p219084

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